CHALLENGES

➥      No social media presence, especially on platforms like LinkedIn where B2B buyers actively                    engage.

➥      Difficulty in building credibility and trust in a highly technical and competitive PCB market.

➥      The brand lacked a human face, making it harder to connect with decision-makers.

➥      No content that explained their capabilities, USPs, or industry experience in a simple, impactful              way.

➥      Needed to attract qualified B2B leads without sounding too technical or too generic.